BarBizmag Mad Men

Winner of Heering Goes Mad (Men) 2011 Announced

The Xante Company & Peter F. Heering announced to a full house which cocktail is most likely to intrigue Don Draper after work at the Manhattan Cocktail Classic event, Heering Goes Mad (Men), which ended the annual liquid inspiring gathering in New York City. The winning cocktail, called The Sour Cherry Sidecar (Cherry Heering, Cognac and fresh lime juice), was created by Stacy Nikkila of The Boom Boom Room.

“The incredible and inspired amount of various Cherry Heering, Coffee Heering and Xante recipes submitted was truly thrilling to see,” said Adele Robberstad, CEO, The Xante Company/Peter F. Heering. “Stacy’s winning cocktail embodies the smart simplicity that can be achieved using Cherry Heering for both bartenders and consumers at home in more than our 100 Heering brand markets around the world.”

Stacy Nikkila and her winning take on the Sidecar will be a feature in Elle Magazine International, Gotham Magazine, OK! Magazine and The Robb Report.

The cocktail was selected by an elite panel of professional judges, including Head Chef Geoffrey Zakarian, famed cocktail guru Sasha Petraske, Laura Lane of OK! Magazine, Daniel Curtis of The Robb Report, and Sheila Marikar of ABC News Now.

“It was a pleasure hosting the judging of Heering Goes Mad (Men) cocktail competition to benefit DIFFA (Design Industries Foundation Fighting Aids) at The Lamb’s Club and it was an exciting experience to see the different cocktails that the up & coming mixologists from across the world are creating,” said Geoffrey Zakarian, Partner/Executive Chef of The Lambs Club.

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