HEERING CLASSICS TOP 60 SEMIFINALISTS ANNOUNCEMENT

HEERING CLASSICS 60 SEMIFINALISTS ANNOUNCED AS BICENTENARY CELEBRATION CONTINUES

 

HEERING INSPIRING BARTENDERS RISING FOR A CHANCE TO BE A PART OF HISTORY

January 2018 (Stockholm, Sweden) CHERRY HEERING has liquefied the field from over 3,000 inspired bartender entrants to 60 semifinalists, who will move into the next round of the Heering® Classics. As CHERRY HEERING’s role in cocktail history continues 200 years later, the Bicentennial of CHERRY HEERING, a feat achieved by only a handful of consumer brands worldwide, and rare in the spirits world, is continuing to grow as we now move onto the semi-final of the Heering® Classics

The Peter F Heering Classics is an annual competition in four rounds, with bartenders from around the world competing to become one of the ten finalists shaking it up at the final during London Cocktail Week 2018 anf The World´s 50 Best Bars.

Bartenders were asked to make Heering inspired cocktail creations that focue on something equally unique, a favorite classic cocktail, add Heering and give it an unexpected twist! Round one and two are completed with bartenders having created and submitted their Heering filled libations with a focus on “MODERN CLASSICS WITH A TWIST”, creating the next Modern Classic.

Cocktails must have included Cherry Heering, after all this is Modern classics brought together by the one Classic – Cherry Heering. 60 bartenders, 10 from each regio, Europe, Asia, middle East/Africa, North America, Latin America and Australasia, proceeded to Round 3.

 

https://we.tl/ItlhcVNIfE

“After travelling the world tasting the initial Peter F. Heering® Classic cocktails, it’s clear this competition is truly all about the bartenders.”, said Adéle Robberstad, CEO Peter F. Heering

THE GOAL

A once in a lifetime opportunity – Become the 200 years celebration cocktail, and a new signature cocktail for HEERING.

THE PRIZE

Apart from the honour and media exposure, all TEN finalists get airfare and three hotel nights in London during London Cocktail week and will be part of the Worlds 50 Best Bar Ceremony. They will all be filmed and part of the Heering Legends at Difford’s Guide for global distribution. The Grand Prize winner will receive a Stelton shaker and a 3-st op trip around the world to meet and learn from some of the best behind the bars, at some of the Worlds 50 Best Venues.

HOW IMPORTANT IS CHERRY HEERING TO BARTENDERS?

It is often noted by bartenders, that the classic two-volume The Gentleman’s Companion, first published in 1939 by Charles H. Baker (one of the first original cocktail books in the world and still one of the most important) there are more than 130+ cocktail recipes that include Cherry Brandy (thusly, CHERRY HEERING) that is how important CHERRY HEERING has been in cocktails, past, present & future

 THE NEXT ROUNDS

ROUND 3 (April 16-May 22, 2018)

To celebrate 200 tasteful years, CHERRY HEERING will invite the top 60 semifinalist bartenders to create a 200 Years Celebration Cocktail. The cocktail should be a tribute to Cherry Heering turning 200 years – a cocktail contribution for the next century to come –be timeless, i.e. the next Modern Classic – Embodying everything that Heering stands for.

The 60 semifinalist bartenders will then get to present their cocktails themselves in a video. The top ten finalists will then proceed to the final round.

ROUND 4 (October 2018)

THE GRAND FINALE.

The finalists will personally present their take on the 200 Years Celebration Cocktail at the final during London Cocktail Week 2018 and The World’s 50 Best Bars. They will be judged by our international expert jury lead by Simon Difford and cocktail experts from around the world. The finalists will have the unique experience to meet w the judges, one by one, and get personal advice, receive expert coaching and filmed by Difford’s Guide for Heering Legends.

About 1818  

In 1818, the young Peter F. Heering saw the intrinsic potential in an old cherry liqueur recipe that was bestowed upon him. The word spread and soon everybody wanted a taste of the sophisticated Danish liqueur. As with all things fashionable, the aristocracy caught on and before long, Peter F. Heering’s liqueur company was purveyor to royal courts from Great Britain to Japan.

During all of its 200-year-long history, Cherry Heering has been a small but indispensable component of iconic cocktails such as the Singapore Sling and Blood and Sand. Today, as we celebrate the iconic cherry liqueur’s 200th anniversary, Heering can be found in every cocktail bar worth their salt – and will surely remain there for at least another 200 years.

About Peter F. Heering

Cherry Heering was integrated into the premium portfolio of the traditional Dutch family owned company De Kuyper Royal Distillers in October 2017. HEERING liqueur is sold in more than 100 countries all over the world. For more information about Peter F. Heering, please visit http://www.heering.com  www.facebook.com/heeringliqueur https://twitter.com/heering https://www.instagram.com/cherryheering

MEDIA Contact: Global | Anna-Karin Olofsson |Anna-karin@heering.com | Peter F Heering (o) +46 8 412 60 40 (m) +46 70 23 99 100

PETER F. HEERING MODERN CLASSICS COMPETITION 2017 – Pressrelease

     200 YEARS OF HEERING

  GLOBAL CELEBRATION BEGINS

THE PETER F. HEERING CLASSICS QUALIFICATION ROUND STARTS APRIL 18; BARTENDERS AROUND THE GLOBE TO   CREATE A CLASSIC WITH A TWIST HIGHLIGHTING A   REMARKABLE 200 YEARS OF HEERING

April 2017 (Stockholm, Sweden) CHERRY HEERING’s role in cocktail history continues 200 years later. CHERRY HEERING is about to shake up the next modern classic as celebrations begins for the Bicentennial of CHERRY HEERING, a feat achieved by only a handful of consumer brands worldwide and rare in the spirits world.

The Peter F. Heering Classics 200th Anniversary Edition is here! CHERRY HEERING is celebrating the 200th anniversary of the original iconic cherry liqueur and is looking for bartenders to create something equally unique, a favorite classic cocktail, add Heering and give it an unexpected twist. The qualification round starts April 18, 2017.

Around the World in 80 Cities – Beyond the Singapore Sling and Blood & Sand

The HEERING® Global Masterclass Tour will kick off the celebration with a multi-faceted workshop aimed at exploring and inspiring the flavor pairings possible in utilizing CHERRY HEERING® in an original spin on a classic cocktail in 80 cities around the globe executed by bartenders from the W50BB (World’s 50 Best Bars) and other global great faces from our community. Bartenders will taste this classic liqueur with 12 different spirits, an array of bitters, produce and other modifiers and explore possibilities together around the world.

How Important is CHERRY HEERING to Bartenders?

It is often noted by bartenders, that the classic two-volume The Gentleman’s Companion, first published in 1939 by Charles H. Baker (one of the first original cocktail books in the world and still one of the most important) there are more than 130+ cocktail recipes that include Cherry Brandy (thusly, CHERRY HEERING) that is how important CHERRY HEERING has been in cocktails, past, present & future.

 “After 200 years it is still all about the bartender making a connection back to the most important element of what we all do, the customer”, said Adéle Robberstad, CEO Peter F. Heering

”Having the best bartenders around the world making and shaking Cherry Heering Classics with a twist for people at the bar and showing people at home or even in this case an airplane how to make their own classic, is truly what makes the 200 years even that much more exciting!”

The Peter F. Heering® Classics is an annual global competition in four rounds, with bartenders from around the world competing to become one of the ten finalists shaking it up at the final during London Cocktail Week 2018 and The World’s 50 Best Bars.

THE COMPETITION

The 200th Anniversary Competition will be divided into four rounds from April 2017 to the Grand Finale in October 2018.

ROUND 1 [April – May 2017]

MODERN CLASSIC WITH A TWIST | The first challenge is all about creating the next Modern Classic.  CHERRY HEERING is asking bartenders to choose a classic cocktail and give it an unexpected twist. Needless to say, the cocktails must include CHERRY HEERING, after all this is Modern Classics brought together by the one Classic – CHERRY HEERING ™. The top 75% from each region: Europe, Asia, Middle East/Africa, North America, Latin America and Australasia, will proceed to the next round.

ROUND 2 [October – November 2017]

MODERN CLASSIC IN THE SKY | Sometimes simplicity is key – especially 10,000 meters up in the air. This challenge is about simplifying the Modern Classic so that it can be recreated in the aircraft cabin. It still has to look and taste like their Modern Classic from round 1. We therefore recommend bartenders use commercially available products. The ten best contestants from each region will then proceed to the next round.3

ROUND 3  [April – May 2018]

200 YEARS CELEBRATION COCKTAIL | To celebrate 200 tasteful years, CHERRY HEERING invites you to create a 200 Years Celebration Cocktail. The cocktail should:

– Be a tribute to Cherry Heering turning 200 years – Be a cocktail contribution for the next century to come – Be timeless, i.e. the next Modern Classic – Embody everything that Heering stands for

The contestants will get to present their cocktails themselves in a video. The top ten finalists will then proceed to the final round.

ROUND 4   [October 2018]

THE GRAND FINALE | The top ten finalists will get personal coaching from the judges before the Grand Finale and be filmed by Difford’s Guide for Heering Legends.

The finalists will personally present their take on the 200 Years Celebration Cocktail at the final during London Cocktail Week 2018 and The World’s 50 Best Bars. They will be judged by our international expert jury lead by Simon Difford and cocktail experts from around the world.

For more details, i.e. laws, regulations and Q&A, visit www.heering.com

About 1818  

In 1818, the young Peter F. Heering saw the intrinsic potential in an old cherry liqueur recipe that was bestowed upon him. The word spread and soon everybody wanted a taste of the sophisticated Danish liqueur. As with all things fashionable, the aristocracy caught on quickly.

Peter F. Heering’s liqueur company was purveyor to royal courts from Great Britain to Japan.

Throughout it’s 200-year-long history, Cherry Heering has been a small but indispensable component of iconic cocktails such as the Singapore Sling and Blood and Sand. Today, as we celebrate the iconic cherry liqueur’s 200th anniversary, Heering can be found in cocktail bars all over the world – and will surely remain there for another 200 years.

HEERING liqueur is sold in more than 100 countries all over the world. For more information about Peter F. Heering, please visit http://www.heering.com https://www.facebook.com/HeeringLiqueur/

MEDIA Contact: Global | Anna-Karin Olofsson |Anna-karin@heering.com | Peter F Heering (o) +46 8 412 60 40 (m) +46 70 23 99 100 *For Hi res images, recipes and general brand press queries

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200 YEARS LATER…….PETER F HEERING pressrelease

200 YEARS LATER….

CHERRY HEERING® INSPIRES THE COCKTAIL MASTERS OF THE UNIVERSE

WITH ITS WORKSHOP & MASTERCLASS ROLL OUT AROUND THE WORLD

March — 2017 (Stockholm, Sweden) 100 cities in 100 days around the globe. As CHERRY HEERING® moves into the brand’s 200th year celebration this moment in time would not be possible without the unprecedented support from the global bartender community. Simply put, the CHERRY HEERING® brand certainly would not be behind the bar or on the shelves without the passionate support of this tireless group of cocktail professionals.

Now CHERRY HEERING® is building on this support with the launch of the CHERRY HEERING® Celebrating 200 Tasteful Years with a unique educational Workshop & Masterclass – “Modern Classics” executed by some of the best bartenders and venues in the world.

“Our goal is to have bartenders from around the world understand this 200-year-old product and see beyond the Singapore Sling and Blood & Sand or any other classic cocktail where Heering is a must”, and executed by the best bartenders and venues in the world, said Adéle Robberstad, CEO Peter F. Heering “Heering has stood the test of time for a reason, and the bartenders recognized it”

Why CHERRY HEERING® Workshop & Masterclass?

CHERRY HEERING® prides itself on the relationships it has built around the world with established bars, historic bars and new bars. It has been of the utmost importance for us to be able to work with any bar. In 2016 World’s Best Bars (W50BB) was a shining example of many bars in one spectacular setting at London Cocktail Week that had a real, natural and beautiful relationship and history with CHERRY HEERING®, which was the only liquor sponsor of World’s Best Bars (W50BB) and it increased the momentum for the CHERRY HEERING® brand leading into the continuance and global reach of the CHERRY HEERING® Workshop & Masterclasses which will have a different element at each workshop and masterclass provided by the host bartender who will add their unique experience and expertise which is precisely the inspired aim of the CHERRY HEERING® Workshop & Masterclasses.

About the CHERRY HEERING® Workshop & Masterclasses

The CHERRY HEERING® Workshop & Masterclass is a multi-faceted workshop aimed at exploring and inspiring the flavor pairings possible in utilizing CHERRY HEERING® in an original spin on a classic cocktail in 75+ cities around the globe executed by people from the W50BB and other global great faces from our community. Bartenders will taste this classic liqueur with 12 different spirits, an array of bitters, produce and other modifiers and explore possibilities together around the world.

 CHERRY HEERING® has its place it the modern world, not just in the W50BB, not just in the classic cocktails or modern classics but as THE modifier in any cocktail and works great with all base spirits that our Masterclass will show.

The CHERRY HEERING® Workshop & Masterclass was developed by H Joseph Ehrmann from Elixir Bar in San Francisco, one of the first whiskey bars in the US and very early out cocktails. H developed the format and executed the first Masterclasses in LA, SF and Kansas City with full houses, a well reputable man from the cocktail scene in San Francisco. To date 20+ The CHERRY HEERING® Workshop & Masterclasses have been executed in the U.S., Singapore, Canada, Ukraine and Sweden with an inspired response from the trusted bar community.

CHERRY HEERING® Workshop & Masterclasses 2017 Schedule

CHERRY HEERING® Workshop & Masterclasses include visits to Manhattan Bar, Singapore, The Clumsies, Athens, Linje TIO, Sweden, Ruby Cocktail Bar, Copenhagen, Himkok, Oslo, Lost + Found, Cyprus, Licoreria Limantour, Mexico City, Bootlegger, Bangalore, Happiness Forgets, London, Quinary, Hong Kong, Taste & Spirits, Amsterdam, Bar Trench, Tokyo, Epic Bar, Shanghai, Trillby & Chadwick, Helsinki, Central Station, Beirut, Vasco Bar, Sydney, Inge’s Bar, Taipei, Cocktail Kitchen, Dubai, Walker Inn, Los Angeles, Broken Shaker, Miami, Charles H, Seoul, Botanika, Tel Aviv, Call Soul, Munich, Little Link, Cologne, Galander Bar, Kreuzberg Berlin to name a few. Furthermore, the classes will be held by some of the most admired and trusted professionals from the global bartender scene, some in their own venue and others as guest mixologists at the most highly reputable venues – all committed to further the knowledge and use of CHERRY HEERING®, celebrate the 200th year history of this iconic brand and bring it to the attention of a new generation of mixologists for the start of the next 200 years. For the full schedule (see link here): www.heering.com/masterclass/

What’s Next? It’s Classic.

Bartenders from around the world will find out about this year’s special addition of our annual global competition. This year’s competition will be part of our 200-year celebration of the queen cherry — THE PETER F. HEERING® CLASSIC CHALLENGE – MODERN CLASSICS BROUGHT TOGETHER BY THE ONE CLASSIC HEERING® a very special edition to our drink competition. www.heering.com

CHERRY HEERING® is making sure the 200th year history is celebrated in conjunction with another important number — fifty. CHERRY HEERING® is working close with Worlds 50 Best Bars and our Heering Legends and other famous faces in the industry that has been contributing to the todays cocktail scene (see link here)

https://www.diffordsguide.com/producers/195/peter-f-heering-as

CHERRY HEERING® is honored of being the only liqueur sponsor to World’s 50 Best Bars (W50BB), for many people on the bucket list to visit

HEERING liqueur is sold in more than 100 countries all over the world.

CHERRY HEERING® is an intricate and indispensable component of iconic cocktails such as The Singapore Sling and Blood & Sand, which is exactly how CHERRY HEERING® likes to be seen; as an accessory that adds lavishness, extravagance and civilization to the mix.

CHERRY HEERING® continues to evolve and recognize that even the timeless classics need a refreshing remake now and then, thus CHERRY HEERING® has challenged the best of the best behind the world’s bars to create their own modern classic interpretation of a Classic Cocktail and possibly writing their name in the history of cocktails.

 HEERING® COFFEE liqueur is made from a recipe using only natural ingredients and with

no additives or artificial coloring. The base is a smooth blend of Caribbean rum, coffee and

cacao. COFFEE HEERING® and CHERRY HEERING® are both OU certified.

COFFEE HEERING® was announced as the Liqueur of the Year at the Annual Bar Biz Spirits Competition by the Editorial and Publishing Staff of the Bar Business Magazine.

For more information about Peter F. Heering, please visit

 

Swedish bartender wins international Heering Sling cocktail competition on scandasia.com

In general news, Singapore, Sweden / by Joakim Persson / on October 4, 2015

Amazingly, a Swedish bartender has won the global competition Heering Sling Awards 2015 as the legendary Singapore Sling celebrates its 100th anniversary this year!

‘Heering’ is of course Peter F. Heering, which since 1818 has produced the world-famous liqueur Heering Cherry.

The competition consisted this year of two parts: One part was a cocktail competition where bartenders from all over the world got to send their two best interpretations of the Singapore Sling. The second part, called ‘Here’s to the tiger’, was a charity project where bars all over the world joined to raise funds in support of the world’s tigers.

The first part was settled on 22 September, with the Swede Christoffer Johansson, as the final overall winner. He works at the newly opened restaurant Pix Pintxos & Cocktails in Gothenburg, Sweden.

Christoffer will now, together with the other four final finalists and one representative each of the four bars that donated the most money to the Tigers, travel to the legendary Raffles Hotel in Singapore, where the original Singapore Sling first saw the light of day in 1915.

The Singapore Sling was the creation of bartender Ngiam Tong Boon in 1915, and since then not visit to the city has ever been complete without a stop at the fabled Long Bar to enjoy this classic cocktail.

The drink back then, as now, consisted of Cherry Heering cherry liqueur mixed with gin, orange liqueur, herbal liqueur, lime, pineapple, bitters and grenadine. Today, the drink itself is a million-dollar industry for the iconic hotel bar and it even has its own bar school to train new staff in creating this legendary drink.

Christoffer’s winning drink Chris Cross Bitter Sling is a deep but refreshing interpretation, which besides Cherry Heering cherry liqueur consists in Antica Formula vermouth, Suze gentian, grapefruit, lemon, honey and Cava served in a tall glass with ice.

The Singapore Sling has become more myth than cocktail. Despite being considered the de facto national drink of Singapore, its modern-day mix comes in so many forms.

Raffles-Hotel-Singapore-facadeIn September 2012 Raffles Hotel Singapore, named after Sir Stamford Raffles, founder of Singapore, celebrated 125 years since the hotel’s opening in 1887. The iconic cocktail creation was then celebrated along with the hotel. Long Bar then created a new champagne sling. The 1887 sling, with a base of the hotel’s limited-edition Billecart-Salmon Brut Réserve champagne, offers a subtle twist on the hotel’s traditional recipe. While the recipe for this intricate cocktail will be kept a closely guarded secret, its creator, Randolf Velasco, reveals that Gordons gin, cointreau and essence of orange, lemon and lime all contribute to the libation’s one-of-a-kind flavor.

The indulgent anniversary sling, was then offered exclusively at Raffles hotels worldwide, inviting guests to share in the nation’s great classic cocktail and in the spirit of local tradition, spark a debate over its real recipe.

Raffles, now spreading its wings all over the world, have sister hotels in Paris, Dubai, Cambodia, the Seychelles, Beijing and the Holy City of Makkah.

Heer´s Another Cherry Liqueur You Should Know

Maraschino isn’t the only cherry liqueur on the block. Cherry Heering is another variety boasting a legacy that likewise stretches back more than a century. And the differences between them are striking — starting with their colors.

The Unique Qualities of Cherry Heering
While there are a (small) number of producers of maraschino liqueur, Cherry Heering is both a brand and unique type of cherry liqueur unto itself. The lone producer of Cherry Heering would prefer you call it Heering Cherry Liqueur, but no one really abides by that.

Established in 1818, the liqueur is named for its creator, Peter Heering. It’s Danish in origin (although the juice in my bottle comes from Sweden, according to the label’s fine print) and clocks in at 24 percent ABV, a few points lower in strength than the most common maraschino liqueurs that make it to the U.S.

Getting back to that color, it’s a deep, wine-dark red — in marked contrast to maraschino’s often-transparent clarity. Both its color and low alcohol content point to another important distinction between Cherry Heering and maraschino liqueur: the former results from infusion of fruit in spirits; the latter entails a distillation, a process that yields a clear or nearly clear distillate.

Cherry Heering is made with Danish cherries (several sources note the variety as the Stevens), which are crushed and left to soak in neutral spirits along with a selection of spices. According to drinks writer Paul Clarke, that liquid is then aged in barrels for as long as five years, during which time sugar is added to sweeten the product. By comparison, Cherry Heering is much richer, sweeter, and more viscous of a product than maraschino. There’s a candied, vanilla aspect reminiscent of dessert wine.

Can I Substitute Cherry Heering for Maraschino?
Basically, Cherry Heering isn’t really interchangeable with maraschino, despite their both being cherry liqueurs. And so it’s not surprising that a set of classic cocktails has grown up around Cherry Heering much like those associate with maraschino. Three of the best-known concoctions are the Singapore Sling, a gin drink or equatorial origin; Remember the Maine, a boozy, brown-and-stirred number made with rye whiskey; and the Blood and Sand, one of the rare cocktails that features Scotch whisky.

Do you have any other favorite uses for this unique cherry liqueur?

(Image credits: Roger Kamholz)

PRESSRELEASE: THE PETER F HEERING SLING AWARD GLOBAL FINALS JURY ANNOUNCED

 

 

 

 

     THE PETER F. HEERING® SLING AWARD GLOBAL FINALS JURY ANNOUNCED

                                                     

     THE 2014 PETER F. HEERING® SLING AWARD CULMINATES IN BERLIN, GERMANY OCT 7th

October – 2014 (Stockholm, Sweden)The global finals jury for the 2014 Peter F. Heering Sling Award has been announced. Global jury members range from an iconic cocktail historian to a James Beard Award winning Author. This notable group will gather at the Bar Convent in Berlin, Germany (Oct 7th– 8th, 2014) for the Global Finals to oversee and judge at a tasting bash, which will take place at the cool and regal Ritz Carlton (Berlin) at their famed Fragrance Bar. The Sling inspired soiree will be MC’d by Philip Duff, one of the cocktail world’s best-loved presenters and cocktail experts.

“Having traveled the world tasting the best of the best in food and wine, I look forward enormously to sampling brilliant cocktails in Berlin from the iconic Cherry Heering brand—and judging the international mixologists who made them,” said James Beard Award winning Author, David Rosengarten. “I have always been one for adventure…and being able to taste what some of the best bartenders in the world have done with the Singapore Sling is as exciting to me as any gastronomic adventure!”

 2014 Peter F. Heering Sling Award | Global Finals Jury Members

  • David Wondrich, Cocktail Historian
  • David Rosengarten, Forbes Magazine
  • Heinfried Tacke, Drinks Magazine
  • Réne Riis, Four Magazine
  • Nikolaj Brøndsted, Good Spirits, Mash Group & Umami
  • Fredrik Tilander, Owner, Peter F .Heering

*Peoples Vote | Attendees of the Bar Convent Berlin show will have the unique opportunity to taste the 5 Global Finalist 2014 Peter F. Heering Sling Award Singapore Sling inspired cocktails and VOTE for their favorite cocktail.

 

The Top 5 Global Finalists for the 2014 Peter F. Heering Sling Award

Country   Finalist             Sling Cocktail

Canada                       Taoufike Zrafi |The Bittered Sling

Denmark Nick Kobbernagel Hovind |The Sloe Sling

Estonia   Sigrid Sarv |O’ Polo Sling

Singapore Aron Christian Lobrino Manzanillo |Fables of the East

USA         Jon Kraus |Pepito’s Slingshot

 

The David Wondrich | Original Singapore Sling Recipe

  • 1 part CHERRY HEERING
  • 1 part London Dry Gin
  • 1 part Bénédictine
  • 1 part Fresh-Squeezed Lime Juice

* Fill with soda water, stir briefly and dash with Angostura bitters, then combine in a tall, ice-filled glass

The 2014 Peter F. Heering Sling Award, which has grown from 27 participating countries last year to now 44 participating Sling inspired countries, has elevated the competition to one of the world’s greatest and largest cocktail competitions.

Peter F. Heering has always been fashionable – a history of 200 years as one of the first global brands (EVER) and a fashion accessory since 1818, while being a part of iconic cocktails such as the Singapore Sling and the Blood & Sand. Peter F Heering is today present in over 100 markets.

The Singapore Sling is one of Cherry Heering’s primary unique selling points – The Sling should be on the drink list in any decent bar.

Peter F. Heering also has had the unique honor to be purveyor to every royal court worthy of their name while possessing the proper style, class and breeding to socialize across the courts of the world. HEERING® has always been fashionable. CHERRY HEERING liqueur is sold in more than 100 countries all over the world and isthe essential ingredient in the world famous Singapore Sling and Blood and Sand cocktails. For more information about Peter F. Heering, please visit

http://www.heering.com www.facebook.com/heeringliqueur cherryheering Heering

Heer´s Another Cherry Liqueur You Should Know on thekitchn.com

Maraschino isn’t the only cherry liqueur on the block. Cherry Heering is another variety boasting a legacy that likewise stretches back more than a century. And the differences between them are striking — starting with their colors.

 

The Unique Qualities of Cherry Heering
While there are a (small) number of producers of maraschino liqueur, Cherry Heering is both a brand and unique type of cherry liqueur unto itself. The lone producer of Cherry Heering would prefer you call it Heering Cherry Liqueur, but no one really abides by that.

Established in 1818, the liqueur is named for its creator, Peter Heering. It’s Danish in origin (although the juice in my bottle comes from Sweden, according to the label’s fine print) and clocks in at 24 percent ABV, a few points lower in strength than the most common maraschino liqueurs that make it to the U.S.

Getting back to that color, it’s a deep, wine-dark red — in marked contrast to maraschino’s often-transparent clarity. Both its color and low alcohol content point to another important distinction between Cherry Heering and maraschino liqueur: the former results from infusion of fruit in spirits; the latter entails a distillation, a process that yields a clear or nearly clear distillate.

Cherry Heering is made with Danish cherries (several sources note the variety as the Stevens), which are crushed and left to soak in neutral spirits along with a selection of spices. According to drinks writer Paul Clarke, that liquid is then aged in barrels for as long as five years, during which time sugar is added to sweeten the product. By comparison, Cherry Heering is much richer, sweeter, and more viscous of a product than maraschino. There’s a candied, vanilla aspect reminiscent of dessert wine.

Can I Substitute Cherry Heering for Maraschino?
Basically, Cherry Heering isn’t really interchangeable with maraschino, despite their both being cherry liqueurs. And so it’s not surprising that a set of classic cocktails has grown up around Cherry Heering much like those associate with maraschino. Three of the best-known concoctions are the Singapore Sling, a gin drink or equatorial origin; Remember the Maine, a boozy, brown-and-stirred number made with rye whiskey; and the Blood and Sand, one of the rare cocktails that features Scotch whisky.

Do you have any other favorite uses for this unique cherry liqueur?

 

Swedish Culinary Summer brings royal chef to the Hamptons

By Kimberly L. Jackson/The Star-Ledger

Swedish Culinary Summer
Up for a drive to the Hamptons?

Deep pocketed folks who live or visit there will have a chance to sample Swedish food fit for royalty tomorrow when the executive chef to the Royal Court of Sweden presents a tasting that will include the slow-cooked egg hors d’oeuvre served at Princess Madeleine’s recent wedding.

“I have been cooking for the royal family for 17 years,” says Stefano Catenacci, also chef des cuisines at Operakällaren, a stately dining complex with four restaurants — one’s a nightclub — a cocktail bar, a wine cellar and event space in the shadow of the Stockholm Palace.

On Saturday in East Hampton, Catenacci will present a Swedish tasting menu of five dishes during a benefit at LongHouse Reserve gallery and gardens. Included in the White Night tasting will be marinated salmon on a potato salad; a traditional Swedish cheese pie with vegetables and onion confit; a pickled beet salad with toasted pine nuts, goat cheese, horseradish and capers; and shrimp with pickled cucumbers. The previously mentioned egg appetizer will be served with an indulgent cream reduction, sourdough croutons, watercress and allerum, a sharp, semi-hard cow’s milk cheese from southern Sweden.

The whole eggs take about an hour to cook to velvety softness. “It’s very important that it cooks at exactly 63 degrees, Catenacci says.

Catenacci is one of 15 Swedish chefs brought to the Hamptons through Swedish Culinary Summer, the brainchild of investor Andrew Reice and his Swedish business partner Kent Jansen. They bring award-winning chefs to Hamptons-based summer charity events to introduce Swedish cuisine, and the drinks of sponsors such as Heering and Xanté, a pear cognac. Also in the Hamptons this weekend, Swedish chef Stefan Karlsson will be among participants in the Chefs & Champagne fundraiser for the James Beard House.

“The high-profile and well-attended charity events every weekend provide the mechanism to project the best of Sweden to the best of the American market,” according to the Swedish Culinary Summer website, which lists events, dates and participating chefs. Tickets for the benefit featuring Catenacci’s tasting menu started at $750, but at last check, only tickets and table options ranging from $1,250 to $50,000 remained.

Catenacci, who arrived in New York on Thursday, consulted with fellow Swedish chef Marcus Samuelsson on where to eat in Manhattan. The recommendations: The newish Thai restaurant Uncle Boons, the Italian place called Casa Lever, and the beloved Momofuko.

And now back to Swedish Culinary Summer. The goal is to capitalize on the recent interest in Sweden and Swedish cuisine, showcasing the diversity. While Ikea may have given many Americans their first bites of Swedish delicacies, Reice and Jansen want the appreciation to extend beyond meatballs and lingonberry preserves.

To that end, they also have staged media tastings to help publicize their events and increase public awareness of Swedish cuisine.

View full sizePerstorp Attika is a 24 percent acetic vinegar from Sweden. In various dilutions, it is used in Scandinavian recipes for pickling herring, cucumbers, beets, onions and more.

Guests at a recent hands-on session were given an opportunity to pickle vegetables ranging from onions and cucumbers to carrots, grape tomatoes and beets and rhubarb.
And those who fell for the potent Perstorp Attika (vinegar) were advised that it is nearly impossible to find in the U.S.

Magnus Lindström, named Swedish Chef of the year in 2003 demonstrated how a grilled steak with intense flavor begins with whole spices and fresh herbs. Cumin seed, fennel seed, fresh and dried rosemary, fresh dill and more were assembled on a work table giving guests an opportunity to grind their own fresh steak seasonings with a mortar and pestle. The blends were rubbed into both sides of the steaks, and grilled perfectly. Dill and horseradish, two important flavors in Swedish cuisine were offered with lemon zest, ginger and other seasonings to make sauces from crème fraiche, sour cream, or fresh mayonnaise.

Xanté, a Swedish Culinary Summer sponsor, set up a cocktail mixing station where fresh lime slices were muddled to be mixed with the sweet pear cognac, fresh mint and simple syrup to shake into mojitos. Cocktails from Heering, a Danish brand also were offered during the event.

Xanté CEO Adele Robberstad says the goal of the brands, both imported by Sazerac, is to create accessible cocktails with simple recipes that are easy to mix at home. For this reason, both company sites feature an array of recipes using no more than three or four ingredients.

Meanwhile, Catenacci discusses the passion behind Operakällaren, dubbing it the most beautiful restaurant in Scandinavia. Named Opera Cellar for its original location in the cellar of the Royal Opera House, the historic 1895 building features intricately coffered ceilings, luxuriously carved oak paneling, and extensive gilding. The Opera Bar has a stained glass dome, Operakällaren even has its own champagne, calvados, whiskey and acquavit.

Perhaps Catenacci’s his small plates will create an appetite for travel among benefit guests at the LongHouse Reserve event. “I hope it will open up their eyes for Sweden,” he says. “It’s a fantastic country.”

 

 

Heering Copenhagen fashion week press release

Medina and Lars Wallin wow guests at Heering fashion show together with the winner from Heering World Championship. Heering Cherry Liqueur at CFW continues to support young talents

International and national fashion press, buyers, and celebrities gathered at NIMB on Thursday 12th August, to take in Swedish bespoke dress designer Lars Wallin’s stunning first-ever show at Copenhagen Fashion Week. Heering Cherry Liqueur® and famous Hollywood stylist Jonas Hallberg was behind the highly successful show, which included a surprise performance by Danish singing sensation, Medina.

To commemorate their efforts to support new fashion talent, Heering treated show-goers to an additional show as the Greek fashion prodigy Loukas-Athanasios Alifragkis debuted his first collection since winning Heering’s World Championship in Fashion Mixing and Drink Designing in 2009, at which Lars Wallin resides as a judge. Mr Alifragkis’ powerful collection demonstrated the importance of Heering’s cultivation of new fashion designers around the globe.

While waiters served the Copenhagen Cocktail in special designed Heering bottles the shows’ hostess, Danish actress Christiane Shaumburg Müller, announced the autumn auction of a Cherry Heering Liqueur® bottle from 1890, which aims to raise funds for future endeavours to support fashion. The presence of Shaumburg Müller and Medina illustrated Heering’s position amongst the trendsetters of modern popular culture, and the old liquor company’s continuous popularity with the stylish youth.

As one of Sweden’s best-loved designers, Lars Wallin has created dresses for Scandinavia’s finest clients for two decades, including T.R.H. Crown Princess Victoria and Princess Madeleine of Sweden. Heering Cherry Liqueur® has been produced since 1818 and is the original ’Cherry Brandy.’ Purveyor to H.M. Queen Margrethe II of Denmark and H.M. Queen Elizabeth II of Great Britain, the liqueur is sold around the world and is the essential ingredient in the world-famous Singapore Sling, Blood and Sand, and Copenhagen cocktails.

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